Totally Booked! Artistry & Business for Beauty Pros



Calling all beauty bosses who are overworked and underpaid in your business!!! Being your own boss, doing what you love, helping others look & feel great, while making money is really a thing! I did it and am ready to partner with you to create a beauty biz that both meets your guest’s needs and allows you to make money doing what you love. 


Meet your Coach

“Bridging the Gap Between The Art and Business of Beauty”

I help high achieving beauty entrepreneurs (cosmetologists, hairstylists, MUAs, estheticians and nail technicians) bridge the gap between cutting – edge artistry and efficient business enterprises.

I work side-by-side with aspiring salon owners, hair stylists, makeup artists, and other beauty professionals to upgrade their artistry and business structure to create a more professional image   


“I work side by side with beauty pros who are ready to level up their art and biz.”

I take my clients through my proven 4-part process: choosing the correct business entity, honing in on your signature, money-making niche, developing an online presence to connect with customers, and implementing best practices to maximize revenue..

Whether you are moving from beauty school grad to working professional, from part-time to full-time status, from booth rental or suite to your own space, from average to exceptional artist – I help beauty industry professionals navigate to their next level in artistry and in business.


Testimonials from past students



Beauty Biz Vault


A Monthly subscription providing all the resources you need for a rock solid beauty business.  SoP’s, scripts, financials, business plans, marketing templates, brand strategy and social media management

Now open

Beauty Boss Collective


A monthly subscription that Includes everything from the Beauty Boz Vault plus lives, video trainings, ‘Hot Seat” coaching, ​templates, checklists, ​frameworks, expert sessions, and a private community

Coming Soon

Beauty Boss  Blueprint

Monthly subscription providing all the resources you need to have a rock solid beauty business.  SoP’s, scripts, financials, business plans, marketing templates, brand strategy and social media mangament

Mini Products

Well Woman Journal


The Well Woman Self-Care Journal is a guided journal, helping you explore all aspects of your self-care which, I believe, amounts to total wellness. It includes sections on physical, mental, emotional, and spiritual self-care. This journal also allows you to reflect on your self-care journey, set goals, and track your progress. Paperback

Loving Your Tresses


There are some truths to help you along your way and this step-by-step Guide is here to be your “natural hair fairy” and provide you with great resources, tips and steps to helping you have the best head of natural hair ever. Paperback

Frequently asked questions

Q: What is the difference between the Beauty Biz Boost Membership, the Totally Booked Beauty Boss Collective and the Totally Booked 1-on-1?

A: Each program provides tools and resources for beauty entrepreneurs, in the form of a membership, group coaching and 1 on 1 private coaching, as follows:

The Beauty Biz Boost Membership $7/month- is a monthly membership which provides resources, ongoing support via customizable templates, and all aspects of operating a beauty business.

The Totally Booked Beauty Boss Collective is a group coaching program for all current and aspiring beauty entrepreneurs

The Totally Booked Signature Program is my 1-on-1 fully customized highly regarded private 8-week coaching program.


Q: How can I benefit from the Totally Booked programs for my beauty business?

A: The Totally Booked suite of programs provides valuable insights, tools and strategies to help you grow your business, increase profits and minimize your need to be tied to the styling chair.  You are equipped and supported through your business and artistic foundational setting, enabling you to operate a well-run business, hone in on your artistic creativity and develop a life-work balance suitable to your needs. 

Q: How does your coaching process work?

A: The process works through a series of live sessions, and weekly meetups, in addition to action items and a gradual progression of covering subject matter topics and implementation into aspiring salon stylists, booth/suite renters and salon owner/operators.

Q: What sets you apart from other beauty business coaches?

A: My unique background as an owner and operator having built and grown 3 successful salon/spas, in addition to being a hired contractor for 2 beauty companies, gives me a deep understanding of the challenges and opportunities as both a hairstylist and salon owner.

Q: Can you help me with marketing and branding my beauty business?

A: Absolutely! I offer expert guidance on marketing strategies, branding techniques, and client retention to help you stand out in the competitive beauty market.

Q: Do you offer group coaching sessions

A: Yes, I also offer group coaching sessions for hairstylists and salon owners who want to learn and grow together in a supportive environment, via the Totally Booked Beauty Boss Collective.

Q:  What kind of results can I expect from working with you?

A: By working with me AND doing your part (showing up for the training, completing the action items, and remaining actively involved in the entire process) you can expect to see increased bookings, higher client satisfaction, improved, seamless business processes, and ultimately, greater profitability in your beauty business.

Q: How do I get started with your coaching and consulting services?

A: Simply click here to find the right service for you. 

Money Back Guarantee

Q: Is there a money-back guarantee?

A: Due to the nature of it being intellectual property, I’m not able to provide a refund.